Gaira Música Local

Record label founded and owned by Carlos Vives

We are an independent record label, created by Carlos Vives in 1992, with the aim of believing in and promoting the new Colombian sound. We believe in local talent, which is why we promote projects that align with our brand values and share the vision of utilizing local sounds to bring them into modernity.

We aim to maintain the identity of our label, our culture, and our values, always highlighting our people, whether they are athletes, celebrities, or ordinary individuals whose mission is to work for Colombia.